While most of the material featured in our design catalog also has a customization component, we also offer a wide range of do-it-yourself icons that can be purchased ‘as is’. Created for the do it yourself design guru, our icons require a minimum amount of technical knowledge, and access to appropriate vector based design software (ie: Adobe Illustrator). In most cases, we’ll offer font style and placement suggestions, but you’re free to add your own company name, sub name and strapline as you see fit. Here’s a couple of examples of do it yourself icons, recently added to our catalog (here and here), and suggested uses for both. The first (above right) was originally intended for a company name beginning with the letter ‘V’, but its generic treatment makes it appropriate for almost any use, especially companies that are attempting to develop an identity representing peak performance.

We created a fictional company and added the name in two styles, one italic, one standard, to give you an idea of possible uses as a logo. The second icon (right) features a similar performance motif, this time using the pinnacle of a pyramid, the universal symbol of performance (think Zenith). This icon, like all of our material, is set up in vector-based formats, so modification is a snap. Let’s take a look at how we would use this DIY icon as a starting point, adding our personal touch to make it unique. Again, we created a fictional company - this time a Texas Real Estate brand, and worked up a complimentary font treatment to complete the logo. These fonts (and the company name) are but suggestions- any do it yourself designer could quickly add their own style and color combination to any of our icon sets. And starting at just $45 ($95 for exclusive buyout), our LIAB DIY icons represent a fast, and economical way to build a decent corporate identity for any small business strapped in budget or time.

When it came to designing the logo for our new portal site Logodesign.net (currently under development) we had been strugging with the design for, oh, a few years (unfortunately, not kidding). We had originally worked up a design using a fingerprint, utilizing the catchphrase Corporate Fingerprintz. All fine and dandy, but the detail in the fingerprint made it difficult to reproduce the logo in small sizes, or at low resolution, and what was a pretty decent idea had to be scrapped. What to do. Well, turns out - ironically enough, that the solution was to be found in our Logos in a Box design catalog. After uploading a batch of new designs, we realized that the icon featured in the LIAB (above) was almost perfect for what we were after, espcially the network aspect of a .net site.

We took the logo, stripped out the font work (even though the suggestions were solid) and reworked the icon ever-so-slightly (A). We darkened up the colors and moved the orb highlights so that they faced the same direction (not sure why they didn’t in the original). We spun the icon a few degrees as to integrate it with the new font treatment - we chose Futura due to its round character aspect - reflected the icon orbs quite nicely (B). While the new logo worked, the aspect ratio of the landscape version limited its use. Not a problem - we simply created a portrait version that we can utilize when shelf space is limited (C). Time elapsed - 45 minutes. Not bad for what would have been a $125.00 investment. Guess this could also be filed under ‘walking the talk’. NOTE: While we remove exclusive logos when they’re purchased, we left our example design online (though it’s ‘out of stock’) so that you can view this case study.

In order that you can get a sense of how we customize logos purchased from our design catalog, here’s a look at one of the designs currently available, as well as our staff design suggestions on how the raw LIAB can be modified into a logo that’s ready to hit market. In this example, we find a lighthouse icon with space available for a company name, sub name and strapline. When our designers customize your logo, we don’t just strip out generic ‘company name’ typography and replace it with an off-the-shelf variant. We work your company name into the design, as we would with any custom project, according to the visual parameters of the original LIAB. In this case, we’ve added Chesapeake & Real Estate (though this design would be adaptable for a myriad of business themes). The logo material featured in our catalog are not templates, or clip art, but rather components that we utilize to build you a great logo. At a fraction of the cost of a from the ground up custom project. You can read more about how our logo customization works here.

This travel agency and/or vacation logo has always been of the faves around the shop - in part, no doubt, to it’s ‘homage’ to the Indiana Jones series (of which we are all huge fans. Speaking of which - the new Indy movie? Jury’s still out). Suitable for a travel agent or adventure tour operator, this design features all the travel necessities; map, compass and a landscape right out off the serengeti. Warm color palette (4-color required) and nicely balanced elements make it work, both as a logo and as an illustration.

A strong design of this nature also demands a strong font workup, so we’ve also featured some suggested font use (above - as featured in the original project presentations) that will give you an idea of how the typography should look, and whether or not a strapline is applicable. If you’re interested in this design, you can purchase the exclusive buyout rights here.

Strange as it seems, we’ve developed a lot of Monkey themed logos over the years, but this guy has remained a staff favorite. Highly rendered and illustrative, this cartoon design was originally created for a Mexican Grill but later discarded in favor of a lobster design that’s still featured on our core site portfolio. We’ve left the original text in place to give you an idea of how this piece can work with typography, but obviously this would be removed during the customization process. Whenever you’re deciding on purchasing a ‘tight’ design like this, you should always keep in mind the adaptability of same, especially when it comes to adding your company name or strap line. In the case of this example, a fairly short name is critical, while the banner area (at the bottom of the logo) is more forgiving when it comes to text length. If the available font space seems appropriate to the name of your company, you can purchase the design here. As an added bonus to interested parties, this logo is available for complete buyout.